Wednesday, January 29, 2020

An Analysis on Alfred Hitchcock and His Film Psycho Essay Example for Free

An Analysis on Alfred Hitchcock and His Film Psycho Essay In the â€Å"shower scene† in Alfred Hitchcock’s movie, the amount of blood that flowed can be considered in contemporary times as nothing short of artistry or a sense of tastefulness in the viewer’s understanding. However, during the 1960’s, the â€Å"shower scene† is considered unreasonable or gratuitous, giving the scene the impression that it depicts too much unsolicited violence. For those who look upon the â€Å"shower scene† as one of Hitchcock’s attempt of revolutionizing films, the scene can be treated as one that reflects the perception of the time in which the film was conceived. Apparently, the â€Å"shower scene† amongst the number of hair-raising scenes in the film further reflects the 1960s social upheaval that grew in the west, including the United States. Another violent scene in the movie is the one that showed Detective Milton Arbogast being slashed to a bloody death after he was pushed off from the height of the stairs. The murder of the private detective in the movie Psycho, as well as the â€Å"shower scene†, can be taken to mean as two of the social upheavals that burst in the 1960s American society, revolutionizing the way in which movie scenes are crafted especially the way in which they portray violence, sexuality, and language. Hitchcock generally worked and directed movies that fall under the thriller genre by imprinting upon formulaic movies his famed idiosyncratic touches. The manner in which Hitchcock worked as a crucial part of the filmmaking process largely contributed in â€Å"propelling him to the status of an auteur†. Hitchcock even â€Å"ordered and manipulated the shade of blonde he was looking for in Grace Kellys hair† in one of the films (Martin Wikstrom, 2001, p. 20). What enabled Hitchcock to â€Å"cut in the camera† is his attitude of working out the details of the film in advance, which eventually corresponds to the unswervingly stumpy ratio of film really utilized in the finishing cut to the film shot during the entire shoot. Having worked out everything in advance, he worked quickly and economically. A minimal set of editing was the result of his working attitude, hence the term â€Å"cutting in the camera. † The fact that Hitchcock planned every detail in advance oftentimes led to bore him during the actual shooting of the film. To fend off languor in the course of the actual filming progression, he would customarily commence labor on the storyboards for his coming film project (Martin Wikstrom, 2001, p. 21). â€Å"When all the interesting film-makers—those who were referred to as auteurs by the Cahiers du Cinema in 1955, before the term was distorted—concealed themselves behind various characters in their movies. Alfred Hitchcock achieved a real tour de force† that established his status further as an auteur (Ray, 2001, p. 38). Hitchcock’s most popular films include Vertigo, Psycho, Rear Window, and The Birds which reflected his story telling methods and skills which were renowned for their witty plots, intelligent dialogues and the fusion of mystery and murder. With this respect, Hitchcock’s name became commonly attributed to the thriller genre as he created revolutions in that aspect of filmmaking. Part of the reason to this, apart from the fact that it was the genre he centrally focused on, is his skill which he exhibits during the course of the film which can be observed in his treatment of the subject in line with the shots he utilizes and on how he is able to fuse them altogether (Truffaut Scott, 2003, p. 346). One illustration to this is shown in one of his famed screen moments. The terrifying shower scene in the film Psycho featured 70 unique shots in just a matter of 1 minute. The numbers of shots were combined altogether in such a manner that one will find a difficult time seeking the distinction between the montage and the mise-en-scene (Nickens, 1995, p. 110). A considerable number of movies made by Hitchcock contained fleeting cameo appearances by the director himself such as a Hitchcock being seen for a brief period boarding a bus, standing in an apartment across the length of a courtyard, appearing in photographs in the scenes, or by simply crossing in front of an edifice. This seemingly playful act eventually became labeled as one of the Hitchcock signatures in films. Further, Hitchcock himself would carry a musical instrument in one of the scenes in the film as a recurring theme (Martin Wikstrom, 2001, p. 23). The fact that these varied elements are included in the movies of Hitchcock signifies the fact that Hitchcock had a very huge role in the filmmaking process and that this monumental role extends his personality right into the theme of the movie. Since film producers have a significant trust on Hitchcock, he was able to freely include these elements either in a subtle or in an obvious manner. The constant inclusion of these personal elements in the many movies of Hitchcock eventually molded an image uniquely his own. Hence, it became inevitable that the movies highlighting these elements were immediately attributed to Hitchcock thereby creating the director-image of Hitchcock as an auteur (Sarris, 2002, p. 29). Considering all of the characteristics of Hitchcock, his crucial role in the movies he created, the inclusion of the elements in the movies which reflect his personality and lifestyle as well as the role of the scholars in carefully assessing his impact of his personal touches in the movies, it can be said that Hitchcock indeed is an auteur in the strictest sense of the word. Although arguments can be raised against the role of the director as an auteur in the filming of the movies, it remains a fact that Hitchcock had an immense weight of participation prior to, during , and even after the filmmaking process. Part of the arguments against it is the claim that several other factors must also be considered and the merit should not solely belong to the director. As with the case of the seemingly lesser roles in the movies, the collective efforts of all the participants excluding the participation of the director when combined altogether essentially posits a substantial bearing in the creation of the film. In conclusion, the factors which are attributed to the delegation of the status of an auteur to Hitchcock should not be looked upon as a means to ignore the relative importance of the role of the rest of the crew involved in film production. Rather, the role of Hitchcock as an auteur should be noted as a form of a proper authority in guiding the direction of the film. On the other hand, the distinction between an auteur and the other roles in the film production should be taken as an informal relationship which defines the structure of the outcome of the movie. This is the point where Hitchcock himself leads the way not only as a director but also as the auteur. Not surprisingly, Alfred Hitchcock techniques are indeed innovative during his life where a considerable number of his films manifested his ingenuity in the film industry. Especially in his film Psycho, Hitchcock’s style in directing the film is manifested through his fitting use of musical scores and backgrounds in the proper timing and scene. His approach in Psycho manifest the fact that Hitchcock is only one of the few who was able to reshape the film industry and contribute significantly to its quality and style. References Martin, G. , Wikstrom, P. (2001). Alfred Hitchcock and the Golden Days of Radio. In The Alfred Hitchcock Presents Companion (1st ed. , pp. 20-23): O T R Pub. Nickens, C. (1995).Psycho: Behind the Scenes of the Classic Thriller (1st ed. ): Harmony. Ray, R. B. (2001). The Bordwell Regime and the Stakes of Knowledge. In How a Film Theory Got Lost and Other Mysteries in Cultural Studies (pp. 38-39). Indiana: Indiana University Press. Sarris, A. (2002). The Auteur Theory Revisited. In V. W. Wexman (Ed. ), Film and Authorship (pp. 27-29). New Jersey: Rutgers University Press. Truffaut, F. , Scott, H. Hitchcocks Final Years. In 2003 (Ed. ), The Definitive Study of Alfred Hitchcock (Revised ed. , pp. 346). New York: Gallimard.

Tuesday, January 21, 2020

Analysis of Scenes 4-5 of The Glass Menagerie :: Glass Menagerie essays

Analysis of Scenes 4-5 of The Glass Menagerie "Tom Fishes in his pockets for his door key, removing a motley assortment of articles in the search, including a shower of movie ticket stubs and an empty bottle. At last he finds the key, but just as he is about to insert it, it slips from his fingers. He strikes a match and crouches below the door." Tom is a character that is constantly looking for individuality and adventure. Unfortunately, his everyday life cannot provide those for him. The apartment building he lives in is comparable to a bee hive. Every member's identity is lost not intentionally, but because it is second in importance to labor. He wants time to retire in thought every now and then and express himself somehow. All this labor supresses his creative nature whose persistency will eventually win over his practical side. In this scene, we see Tom searching for a key in his pocket. The contents of his pocket, one can argue, are filled with ways to escape his everyday life. The movies he attends are like therapy sessions that are crucial to his health. The empty bottle suggests that he was drinking that night. Tom abuses alcohol to alleviate some of the pain caused by other people abusing him. The key he is looking for cannot be found readily; not because it fell through the crack, but because he cannot escape his fait. Circumstances incarcerate him in and endless cycle of work, abuse, and supression of thought. There is no apparent way out of such a predicament, but Tom has to keep looking for the key. "Tom: You know it don't take much intelligence to get yourself into a nailed-up coffin, Laura. But who in hell ever got himself out of one without removing one nail?" Tom openly admits to Laura that he is very unhappy with his life. Laura has been known to cry because Tom feels trapped in the appartment, but Amanda dismissed it as nonsense. She thinks it is a trivial matter, and that Tom should stop thinking about himself so much. What she doesn't realize is that she is the one always thinking about herself.

Monday, January 13, 2020

Apple Inc Marketing Report Essay

Apple Inc. is an American multinational corporation, which designs, manufactures and sells personal computers, consumer electronics and software, and provides related services. The business has experienced a tremendous growth from 2001 when it has introduced its iPod mp3 player. Apple Inc. is considered to be the most successful electronics company in the world. Introduction Executive Summary Marketing Mix Today, Apple unveiled its new product, the iPad. The much publicized rumour about a tablet created by Apple is now a reality. Tablet pc’s have been around for a long time, but what makes the iPad different from the other market offerings? What strategy does Apple have in place in order to make this a runaway hit like its iPhone and iPod product lines? We’ll use the marketing mix (4 P’s) to see how Apple strategized its goal to make the iPad a bestseller. Marketing Mix is the set of controllable, tactical marketing tools that the firm blends to produce the response it wants in the target market. Price, product, place and promotion are the 4 P’s or components that make up a marketing mix. Product Apple sells a variety of electronic devices. In 2010, Apple introduced their first tablet, iPad. Ipad is a tablet device that has several features. It looks like a bigger iPhone or iPod Touch and possess a led touch screen interface. Its dimensions are 9.56 in x 7.47 in. It is also very thin and has a battery life of ten hours. This product has the ability to surf the internet, listen and purchase music, watch videos, view photos, read e-mail, read and purchase e-books and execute multiple applications. In fact, the multiple applications available for the iPhone will be fully compatible with the iPad! There will be different versions of the iPad at launch with different hard drive capacities and 3g capability. There will be a 16 GB, 32 GB, and 64 GB variants. Also all iPads will have Wi-Fi and are wireless-n capable. The iPad will also feature the latest Bluetooth profile and will have an on-screen keyboard for inputs. Price The base model of IPad (16 GB) without 3g capability is the cheapest at $499, 32 GB at $699, this is I pad and I phone 5 prices and 64 GB will retail for $699. If a customer wants 3G capability they will have to pay an additional $130 on top of the base price. The consumer also has the option to sign up for AT&T data plan that allows them to have access to the internet virtually anywhere and in areas without Wi-Fi connections. The data plan is two tiered: the customer has a choice between $14.99/month for 250mb and $29.99/month for unlimited access. The data plan will also allow the consumer to access various AT&T hotspots for free. Unlike the iPhone, the customer will not be locked into multi-year contractual obligation and they can terminate it at any time. As far as discounts go, Apple is known for charging higher, premium prices however, they usually offer $100 off certain products to college and University students. They also do special bundles for purchasing certain products during different times of the year. For example, I purchased a MacBook Pro during the summer and they had a promotion that gave me a free iPod and a free printer plus the $100 discount because I was a University student. They have done the same promotion for the previous two years as well. Place There are multiple Apple stores across the Australia, 20 of them, in which all the apple products will be sold. Apple’s retail stores ensure high quality customer experience; provide direct contact with knowledgeable staff and increases brand awareness. Customers can also purchase the products online in Apple’s official website. Best Buy, one of Apple’s partners, also sells Apple products and also has a large retail footprint in the Australia. Amazon, one of the largest online retailers, also carries Apple products. Apple should gauge consumer demand and produce enough in order to satisfy the market. Promotion In the past two decades, Apple has become well known for its advertisement. Its most significant ad campaigns include the â€Å"1984† Super Bowl commercial, the 1990s Think Different campaign, and the â€Å"iPod people† of the 2000s. Other than that Apple Inc. also held press conference to before each products launch debut the products. Several of the major techblogs, forums and websites also invited to cover the event. Given Apple’s track record of heavy promotion and advertisement of its marquee products, the future apple new product has a high probability of getting the same advertising treatment. The Mac, Iphone 5 and iPad is already highlighted on the front page of Apple website and the hour long keynote by Steve Jobs regarding the Mac, IPhone 5 and iPad are also available on the website.

Sunday, January 5, 2020

Truth in Media Essays - 2591 Words

Truth in Media by Jackie Washbish Liberty University Abstract: The omnipresence of pornography in today’s society has increased extramentally over the past few decades. What is available over the internet is remarkably unrestricted and available to anyone who looks for it. This paper will cover how and what the messages on sexuality that are being conveyed to today’s society, Open sexualities vs. purity Which is better is an article written by Michael in 2012 regarding finding the truth about how our society views sexuality in the past and currently. He discusses how we Americans have evolved from a society of purity to complete sexual freedom to what is described as a loose society today. He questions the thought process of†¦show more content†¦The article goes into detail regaurding the satistical information across countries and within America as well. The article continues to outline the difficulties in correcting such a problem due to the fact that no campaign against teen pregnancy would even effect the overwhelming nature of the lack of options for the lower classes. The lack of options creates a kind of circular motion that seems to offer hope of a better life but doesnt. Extramarital affairs The Truth About Why Men Cheat an article written by M. Gary Neuman for Redbook magazine in 2012, informs readers of why men cheat. The article goes over the reason a man cheats is not for sex. Men according to the ones serveyed cheat do to emotional dissatisfaction rather than sexual dissatisfaction. The article the goes into how to create an atmosphere of mutual reward and respect. Men have trouble asking for pats on the back but need encouragement just as much as women. If we set the stage for a give give relationship we have a better chance at staying faithful. Homosexuality Understanding females sexual fluidity is an article written by Ian Kerner, for the New York Times on February 9th, 2012 discusses an interview with a famous actress and how a slip of the tounge can revel much. The actress said that being a lesbian was a choices she made not somethingShow MoreRelatedTRUTH AND HONESTY IN THE MEDIA3414 Words   |  14 PagesTruth and Honesty in the Media In a world surrounded by mass media, we depend on truthful and honest information to form accurate conceptions of current events and issues. Journalists, editors, producers and broadcasters should do their best to convey information that reflects the truth. Truth and the publics right to information should be the basic foundation for all journalists. 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